• Posted by: user

What does REDD+ mean?

REDD+ stands for Reduced Emissions from Deforestation and the Degradation of forests, added to (“+”) social, environmental, and economic development.

The Problem

Imagine the sounds of the rainforest for a moment. Listen to the croak of a tree frog and watch as his body springs upwards onto a leaf still covered in dew droplets from yesterday morning. Imagine sunlight peeking between the gaps in the canopy of trees up above. Rustling trees give away someone’s hiding place; a family of small tamarin monkeys, their fur colored in a rusty red-orange, move quickly between branches in search of food. Now imagine all of this gone.

Pantropical landscapes are some of Earth’s most beautiful environments, but they are disappearing due to deforestation and climate change.

Endangered species vital to the ecosystem, illegal and unsustainable logging, and a high demand for cheap timber worldwide are some of many problems that forests face. More so than anything else, human activity (e.g. driving cars, spraying lawns with fertilizers) has emitted huge amounts of greenhouse gases. These gases create a “blanket” trapping heat that comes from the sun. As our Earth heats up at unprecedented rates, fragile ecosystems like those in Pantropical forests have a hard time adapting.

Climate change also poses unique problems to coffee, cocoa, and avocado farmers in Pantropical regions. Their crops are at the mercy of natural elements that have begun to act unnaturally. Shifting temperatures and climate patterns lead to stronger storms, more severe droughts, and worse flooding. We as consumers rely on farmers for some of our favorite products—the coffee we drink each morning, the chocolate and guacamole that we savor. But farmers are having to switch to unsustainable practices to keep up with our demand in an already unpredictable environment. Stronger fertilizers and pesticides keep off adaptive plagues but enter natural waterways; illegal mining offers quick compensation for the loss of crops after a drought or flooding.

As consumers we hold some responsibility. Businesses, too, as many of their facilities emit greenhouse gases in larger quantities. But where there is a problem, there is an opportunity for a solution.

Our Solution

Mobilizing the funding needed to realize the potential of REDD+

We want to bridge the gap between the global economy and forest conservation. Carbon offset certifications and carbon taxes are a realistic answer. These are tools to reduce carbon dioxide and other greenhouse gas emissions as part of the Kyoto Protocol, an agreement signed by the United Nations in 1997. Under the REDD+ and Reforestation campaign, we will vend carbon futures and certifications to companies and individuals who wish to invest in our carbon offset projects while supporting Green Schools and Climate Resilient Agriculture.


Carbon offsets and carbon credits explained


Carbon offsets are projects that reduce greenhouse gas emissions (carbon dioxide, for instance), making up for the same amount of gas released elsewhere. Projects such as our campaigns balance carbon damage with carbon repair promoting renewable energy, repurposed resources, and enhancing other efficiencies. Once verified by third-parties, carbon offsets can generate carbon credits—each one representing one metric ton or 2,205 lbs. of gas. Third-parties include the International Organization for Standardization (ISO), ICONTEC, and SD VISta; the CDM Gold Standard; the Climate, Community, and Biodiversity (CBB) Standards; and the Voluntary Carbon Standard (VCS).

Having met these standards, our projects are in line to offer carbon credits for sale in what’s called a voluntary carbon marketplace. This is a country regulated market made up of individuals, companies, and governments who wish to abate their emissions. Here, credits are defined as verified carbon units or VCUs. They can only be verified through strict, multi-step verification processes and screened by the third party industries mentioned above. Our campaigns are also screened to certify that they reduce greenhouse gas emissions and can offer carbon credits.

Support the REDD+ campaign by contacting us at:


Author: user

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